Wednesday, 27th July 2016, Weber India launched its flagship store on MG Road, New Delhi. A subsidiary of Weber Stephen Products LLC, they have also included an experimental zone “Grill Academy” in the same premise. The premier grilling products manufacturer major has introduced its extensive range of Grilling products for B2B and B2C customers, including the signature charcoal grills and gas grills along with grilling accessories.
Going forward with its essence, “Don’t just grill, let’s Weber”- Weber is here to add a new dimension to the culinary experience. At the launch event, two star chefs demonstrated scrumptious fusion of local gourmet with a twist of American grilling culture, and showcased Weber’s unique method of cooking – “covered grilling” to the eminent guests. The versatile and unique characteristics makes the weber experience and provides delicious results – of cooking on a Weber second to none.
Born from a buoy in 1952, Weber initiated its story by developing “covered grilling”, which changed our earlier concept of Barbecue and sparked a backyard revolution in American history. After a thriving growth of six decades, Weber has become a world-leading manufacturer of high-end grills. Dedicated to develop innovative Barbecue experience, Weber has been providing unique cooking methods to every consumer with its creations.
On this occasion, Mr. Manish Khandelwal, Managing Director, Weber-Stephen Barbecue Products India Private Limited said, “Weber is loved world over for its closed-lid grilling products and experience. Expansion to North India is a logical step as it has favourable climatic conditions and preference for grilled food. Also, with changing preferences of millennials who equate personal time and freedom with luxury, we are sure that our customers will love us and will only do Weber!”
Weber India- A pioneer to BBQ
Different from other grills, Weber is bringing a brand new concept of “closed-lid grilling” to India. With a Weber barbecue, you can grill, bake and roast and smoke, whether it is paneer tikkas or thin-crust pizzas or desserts, all could be easily managed on Weber. By cooking seemingly impossible dishes, Weber fires up infinite cooking possibilities
Weber’s Charcoal and Gas grills are two categories available in India, including fashionable Q-series, charcoal series, gas grill series, which are designed to satisfy various demands for Barbecue in park, lawn, small balcony or even for camping purposes. In addition, Weber also provides different functional accessories from basic to professional level, which add more fun to our “covered grilling” experience.
