Jabong, a major fashion multi-brand e- brands, sports labels, Indian ethnic and designer labels and over 150,000 styles from over a thousand sellers. Jabong brings to its customers the latest trends from across the globe. Jabong and recently launched Active Lifestyle Brand Seven by MS Dhoni, hosted an event with the modern-day cricketing legend and India’s One Day International cricket team captain MS Dhoni himself. Dhoni was in Delhi to meet the winners of Jabong’s contest to promote the addition of the freshest active lifestyle brand Seven by MS Dhoni to its portfolio.
Dhoni felicitated the seven winners of the online contest along with Mr. Arun Pandey, Chairman & MD of Rhiti Group (parent company of Seven) and Rahul Taneja, Chief Business Officer of Jabong. Speaking at the event, M.S. Dhoni, Brand Ambassador-Seven told his fans, “Seven has been my lucky number. I was born on the seventh day of the seventh month. I became the captain of India’s ODI team in the seventh year of the twenty first century. I am happy to be sharing my lucky charm with you with my brand Seven by MS Dhoni. Fitness has always been one of my top priorities and is ingrained in the brand ethos of Seven. The SEVEN ambition is all about making fitness an intrinsic part of every city, every town, every school, every home. In my opinion, you don’t have to be a professional athlete to take your fitness seriously. All you need is the motivation to lead an Active Lifestyle.”
More about Jabong and Seven
Jabong with Its “Be You” campaign highlights individuality, emphasizes the freedom to be a leader and promotes one’s own sense of style. Seven, a fitness and active lifestyle brand, fosters the free spirited youth of today and lives by the principle of revolutionizing the democratization of sports and re-infuse the true spirit of sportsmanship for a healthy lifestyle. Spread across various fitness categories of running, training and lifestyle sport, the collection encompasses a wide range of running and training footwear, apparel and accessories for both men and women.
Jabong is known for having introduced a multitude of sports brands in India in the past. As one of India’s top online sportswear destinations, Jabong also regularly engages with its youth-centric audience through its exclusive partnerships with top sporting events such as the Airtel Delhi Half Marathon, Standard Chartered Mumbai Marathon, NBA Jam, 5×5 Turf War among others.